Winter Produce for Profit
(PDF file)

 Should You Start a Winter
Vegetable Market?
(L&G Retailer - February 2024)
(PDF file)

Vic Vanik
Greenhouse & Horticulture Specialist

Group Service Providers

Vic has been involved in the horticulture industry since he was 14 and owned a successful greenhouse operation in Pennsylvania, until moving to Delores, Colorado in 1998 when he and his wife Gail bought Four Seasons Greenhouse and Nursery.

With a lot of hard work and by putting what they learned from The Garden Center Group into practice, in 2022, before we sold our company, we achieved a 34% EBITDA, setting a new bar as one of the Best of the Best centers in The Garden Center Group.

Vic is a numbers-and-growing guy—after all, he’s been doing this for over 50 years! And he is willing to share his knowledge in areas such as growing, IPM, disease scouting, crop management, greenhouse solutions, developing non-traditional revenue streams, and greenhouse production.

If you are like many greenhouse and garden center owners, the challenge of filling the gaps during the cold winter months to keep your business profitable has always been a challenge. If you  are a garden center with greenhouse-growing capabilities, the good news is that there is  a way to keep your staff working so you don’t have to re-hire and train each spring, keep  customers coming into your facility each week, and be profitable.

Interested in making your center a year-round profit center? Talk to Vic about his Winter Produce for Profit Program.